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The 6-Figure Indie Strategy:

Stop starving for your art, build a sustainable revenue machine, and start making $$$ as an artist

Experience the power of advertising funnels designed to convert into ticket sales, album purchases, streams, and sustainable growth for musicians in 2023. My priority is YOU never again worry about how to afford rent, doing useless TikTok dances, or releasing music that remains undiscovered. There is a way to live out your dream AND earn a substantial income. I have a decade of experience helping artists and authors build sustainable income streams and build engaging followings. Are you ready to generate more leads, traffic, and sales? I'll be your partner in profit, let's get to work. 🤝

How I found freedom as a songwriter & author.

As a songwriter/producer of 6 albums and an author of 5 books, I know a thing or two about how to make damn fine revenue with art online. As a matter of fact, I'm consistently making $150K / year from my books and music only, all while staying independent and in control of my career.


"But Charlotte, HOW????"

I have cracked the revenue code for how to make a (great) living making art and have now helped driven musicians and non-fiction authors build their followings and revenue funnels through strategic advertising for over a decade. With my guidance, my clients have gone from being ready to quit music and take a day-job, to living out their dream as a recording artist and reaching financial goals they never even dared to dream of. I've watched my advertising funnels lead sold-out tours, transforming 100 streams to 1 million streams, record deals, Amazon best-seller lists, and most of all: no longer spend years creating art that no one discovers.

The least important part is that today I'm the Senior Advertising Strategist at one of New York's biggest boutique ad agencies. Indie artists usually can't afford an agency like that, so here I am, offering you the same high-end advertising services for a fraction of the price. Why? Because I don't want you to spend another second worrying about money when you have art to create, people to touch, and lives to impact.


My name is Charlotte Eriksson and I was a full-time songwriter and author for 10 years before I took my marketing knowledge and joined the elite rank of advertisers in New York. I cracked the code on social media algorithms and advertising early on in my career and have through it been able to make a consistent 6-figure income from my own music and books.

I know how much time, energy, and passion we all put into the creation of our art. The sacrifices, the endless hours in the studio or rehearsal room, the costs, the pride, and the dreams... It saddens me to see so many great musicians create amazing content and write beautiful music without reaching the audience they deserve. You just spent maybe years creating this album. Don't release it without making sure it's also being found.

I will help you get your music noticed by the right audience through social media advertising.  By using targeted custom audiences I will put your content, music, video, or release announcement in front of the people who WANT to find you. We will utilize the platforms that best align with your audience (Facebook, Instagram, Youtube, or the Google Display Network) and base our decisions on data and analytics. My two goals are to get you profitable and to get your brand known. Your music deserves to be found.

We will not try to reach everyone. We will reach those who are desperately looking for an artist like you, those who WANT to find you. 

Stop struggling as a musician. Build a real business, automate your revenue, and start enjoying your job.

More Real Case Studies

√ Half a million views on a homemade live session on zero budget

√ 60,000 engagements on an Instagram release post

√ Over 200 comments on a writing posted on Facebook

√ 50,000 copies sold of a poetry book


​I think your content deserves to be found by people who want to find it.


The first step is to schedule your free non-binding no-risk strategy call which includes a thorough audit of your current marketing efforts. This is your opportunity to gain access to my 10 years of experience, completely FREE of charge!

Click the link below to fill out a quick application and then wait to hear back from me within the next 48h.


I truly care about your lifestyle, revenue, and long-term success. Below are the three packages I have found to bring the quickest and greatest success rate for my clients, but I'm always happy to customize something for your specific business. Just get in touch and we'll make it happen.

Most Popular

Want to learn how to run advertising campaigns on your own?

4-Week Bootcamp: Set up & Master Your Ad-Campaigns

€800 / $860

Get direct access to my 10 years of experience building profitable advertising campaigns! During 4 weeks you will get weekly 1:1 hands-on coaching calls directly with me. We will look at your funnel, online efforts, and opportunities, and together set up a profitable, sustainable, predictable revenue machine for you.

At the end of these four weeks, you will not just have an optimized funnel set up and running, you will also have gained the necessary skills to run ads for other artists and cash in on your new knowledge. 


€350 / $376

Get everything done in one day! During this VIP day, we will get everything set up and ready for your profitable advertising campaign. Whether you're getting ready for an album release, a tour, a merch drop, or just refining your revenue streams, I will help you set up optimized landing pages, email sequences, advertising campaigns, and marketing strategies you can utilize for years to come. By the end of the day, we turn the ads on and you have a fully validated advertising funnel active.

Done-For-You 3 Months Campaign

€1500 / $1600 per month

Don't want to ever touch the Facebook ad account? Just want to cash in and make art you love? This is the offer for you! We will outline clear goals for your campaign, then I will develop a strong strategy, funnel, messaging, and creatives for you. After this, I will run your ads, optimize them on a daily basis and get you to your goals while you sit back and do what you are best at.


We will discuss your current challenges, marketing efforts, and goals. Based on this we will develop a strategy with clear KPIs, individualized for YOUR goals, desired lifestyle, and revenue aims.


I will send over the proposed strategy. You accept, pay the invoice, and we start rollin'!


We will make sure your back-end is up set up correctly, that your landing pages are strong, that the tracking is installed and that your funnel is optimized for cold ad traffic.


You will receive advertising optimized copy and creatives to approve.


Execution time!


Building profitable revenue funnels are all about optimizing optimizing optimizing. Once we have some data on your first ads, we can start optimizing the funnel to improve our numbers.


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